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Liv Classey

Loose Women 20th Anniversary

2018 was a big year for Loose Women as it marked the 20th birthday of the hit daytime show.



As the Digital Producer, I created a social media strategy to celebrate 20 years of Loose Women, looking back on our most memorable moments.


An array of famous faces, including Whoopi Goldberg and Ed Sheeran added their voices to help celebrate the milestone

The 20th Anniversary Show

It was all hands on deck, as I worked behind the scenes with the production team and talent. Our goal was to capture content for Instagram Stories and to push viewers to TX, along with posting call-outs for comments to go on-air. Plus, stir-up as much excitement and engagement as possible.




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